MDP Blog

Marketing

The ability to manage money competently is especially valuable quality in the conditions of financial crisis, when the purchasing power of the population is shrinking, inflation is rising, and currency exchange rates are completely unpredictable. Below are the common mistakes related to money affairs along with financial planning advice to help manage your own finances properly.

  • Today’s marketing landscape is complicated and needs strategic solutions to help your brand cut through the noise and stand out. Creating a customer avatar helps you stay on top of the game. It allows you to create effective copy that “speaks” to your target audience and products or services that solve your customers' problems.


  • Digital marketing is not going anywhere. If anything, it's bound to get more popular in 2021. The question is, are you prepared enough to leverage digital marketing to propel your business to the next level?


  • As a coach, there’s no fulfillment, shipping, or packing to worry about. As such, it might seem like growing your coaching business will be straightforward. Indeed, selling a virtual product takes a lot off your plate. But growing your brand into a thriving business needs some work. One of the most critical aspects of business growth in this day and age is digital marketing.


  • Digital marketing is essential for any brand that wants to reach a huge audience. It helps you reach more consumers for less money than any traditional marketing method and is measurable using analytic unlike traditional advertising. Most importantly, it’s a highly effective way of knowing your customers and building brand loyalty.


  • Facebook might have been the subject of numerous controversies in the last few years, but Facebook advertising is the undisputable king of digital marketing. With the social media giant constantly launching new and improved advertising strategies, it’s a potent advertising platform for any business.

     

    However, if you’re not a keen follower of Facebooking advertising developments, it’s easy to miss out on new changes that can propel your business to the next level.


  • 1
  • 2

The budget is the most basic thing in financial planning. It is therefore especially important to be careful when compiling the budget. To start you have to draw up your own budget for the next month and only after it you may make a yearly budget.

 

As the basis takes your monthly income, subtract from it such regular expenses as the cost of housing, transportation, and then select 20-30% on savings or mortgage loan payment.

The rest can be spent on living: restaurants, entertainment, etc. If you are afraid of spending too much, limit yourself in weekly expenses by having a certain amount of ready cash.

 

"When people borrow, they think that they should return it as soon as possible," said Sofia Bera, a certified financial planner and founder of Gen Y Planning company. And at its repayment spend all that earn. But it's not quite rationally ".

 

If you don't have money on a rainy day, in case of an emergency (e.g. emergency of car repairs) you have to pay by credit card or get into new debts. Keep on account of at least $1000 in case of unexpected expenses. And gradually increase the "airbag" to an amount equal to your income for up to three-six months.

 

"Usually when people plan to invest, they only think about profit and they don't think that loss's possible", says Harold Evensky, the President of the financial management company Evensky & Katz. He said that sometimes people do not do basic mathematical calculations.

For example, forgetting that if in one year they lost 50%, and the following year they received 50% of the profits, they did not return to the starting point, and lost 25% savings. Therefore, think about the consequences. Get ready to any options. And of course, it would be wiser to invest in several different investment objects.